Opinion articles

When the sh*t hits the instant messaging fan

When the sh*t hits the instant messaging fan

By Janine Lazarus During workshops on Key Message Development, I always beat on about only having three key messages at hand to carry you through any form of communication – particularly when it means having to convey something unpalatable. Anything more than that tends to get lost in the bubbling maelstrom of information we have to wade through each day.…

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The PR client no-one wants to talk about

The PR client no-one wants to talk about

By Janine Lazarus Let’s call it like it is for once, shall we? No tiresome beating around the bush. Governments generally don’t want you to know that they have Big Boy public relations machinery working for them. Bell Pottinger is one repugnant South African case in point. So while major media outlets in Saudi Arabia cast the disappearance and murder…

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#DownWithTextSpeak

#DownWithTextSpeak

I don’t know if you, like me, are mortified by the way people write – or shall I say attempt to write – these days. It seems perfectly acceptable to misspell names, to abbreviate words into The Dreaded Text Speak, and then to sign off with an obligatory emoji. My newspaper editors of old are thrashing about furiously in their…

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Janine Lazarus Media Masterclass 2018

Janine Lazarus Media Masterclass 2018

Date: Thursday, 13 September 2018 Registration: 07:00 to start promptly at 09:00 Times: 09:00 – 17:00 Venue: Protea Hotel by Marriott Johannesburg Balalaika Sandton Address: Maude Street, Sandown, Sandton, 2126 About the Masterclass There are a few things certain in life: Taxes is one, and a crisis – no matter how big or small – is yet another uncomfortable inevitability.…

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In the firing line – Tips for dealing with the media

In the firing line – Tips for dealing with the media

OK. So you’ve learned the basics of how to deal with the media. And you think you’re ready. The fact is – you’re not. When last did you go through rigorous Media Skills Training? A few years ago? And was it a rather dull PowerPoint presentation with a handy guide book thrown in for good measure? Well, I’ve Got News…

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From attack dog to mentor

From attack dog to mentor

Life is a funny thing. But the one thing it has taught me is that the only constant is change. It doesn’t come easily to most – not least of all to me. It can be a terrifying prospect, a leap into the unknown, and an utterly overwhelming inevitability. I started out my career with laughable delusions of grandeur. Blame…

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The Art of Uncomfortable Conversation

The Art of Uncomfortable Conversation

The proverbial elephant in the room seems to be taking up more space at each workshop I facilitate, with delegates doing their level best to side step and shadow box around it, or to make it their sole mission to steer clear of unpalatable subject matter. But the harder they try to sweep awkward issues under the corporate carpet, the…

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